Uberisation of the economy: what is the place of new real estate?

Uberisation of the economy: what is the place of new real estate?

Our economic market is changing faster and faster with the strength of the internet. Uberization is what we could replace with a slightly barbarous word: disruptive, meaning “change the existing codes, shorten the chain between the user and the creator of the product”.

The web more and more at the service of individuals


We have seen in the world of credit, individuals or businesses, taxis, hostels, rental housing …. The names of these companies have entered our everyday language: The common pot … The words “uberisation” and “crowfunding” are almost part of our dictionary! The new economy is shaking our lives.

It is finally the same for the purchase in new real estate, too long locked by dusty habits: you can not have a plan, or exact price, if you do not give your coordinates!

The example of Good Finance in the real estate sector

On the real estate portals you can not have immediate access to the essential elements to make your choice: plan, exact price, benefits, precise situation … It is necessary to give your coordinates, before knowing if the accommodation will correspond to your waitings, the risk of being harassed by sellers, or being flooded with enamel.

How to choose your new home, without running the sales offices and wait to receive the plans, prices, availability?

Many marketing studies show that Internet users want to have a pleasant experience on the internet, and having to register before having the requested information is a drag.

The french Startup Good Finance conjugated all these needs and gathered on one site, all the necessary information by lodging, without registration. Good Finance also had the good idea, to put decision-making tools: a map with points of interest, a simulator and a comparator.

How does this Direct Promoter Online Appointment Service work?


Good Finance directly links promoters and acquirers via an online agenda. The user can search for his new home, compare it to other choices, buy it after an appointment taken online.

Leave a Reply

Your email address will not be published.
Required fields are marked *